Off The Ball's GAA correspondent Tommy Rooney joined Joe Molloy for a special report on how the Association is facing the challenge of maintaining their amateur ethos while maximising revenue.
Tommy spoke to the GAA's Director-General Tom Ryan, the GPA's Tom Parsons, former Leinster chairman Jim Bolger, Wexford GAA's former CEO Gavin O'Donovan, and The Irish Examiner's Michael Moynihan - author of 'GAAconomics: The Secret Life of Money in the GAA'.
